Business Intelligence (BI) for Furniture Retailers

February 13th, 2017

  Home furnishings manufacturers and retailers face both a burgeoning opportunity and tough challenge. Leaders at furniture companies of all sizes are asking the tough questions when it comes to sustainable growth: + How can we reach consumers across channels, helping them find the products they want online and luring them into the store? + [ click to read more…. ]

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MicroD is on the move to the ICFA conference

ICFA Educational Conference: What To Expect

February 9th, 2017

  MicroD #OnTheMove MicroD is on the Move and our next stop is at the International Casual Furnishings Association (ICFA) Educational Conference. This Valentine’s Day, we’re showing our love for the home furnishings industry by spending 3 days in Scottsdale, Arizona learning how to take our industry further. Outdoor is in demand. That’s why events [ click to read more…. ]

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READ about the best of las vegas market

Best of Las Vegas Market #bestoflvmkt

February 7th, 2017

+ 146 New Showrooms + 180 new Exhibitors + 4,000 resource providers + 170,000-square-feet of new showroom +50 States + 80 Countries + 1 record-breaking Market.   #BestOfLVmkt Record-breaking. That was the name of the game during Las Vegas Market in January 2017. So, in case you missed it (and you are probably one of the [ click to read more…. ]

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read about best call to action examples

5 Great Call-to-Action Examples in the Furniture Industry

February 1st, 2017

  What is a call-to-action (CTA)? According to Marketing Automation provider, HubSpot, a call-to-action is: A call-to-action (usually abbreviated as CTA) is an image or line of text that prompts your visitors, leads, and customers to take action. It is, quite literally, a “call” to take an “action.” The action you want people to take [ click to read more…. ]

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read about website checkup webinar

HFA Webinar Series featuring MicroD Internet Expert Thomas Hawes

January 30th, 2017

Times Have Changed, Has Your Website Kept Pace?   MicroD Internet expert Thomas Hawes will be presenting a webinar with Home Furnishings Association [HFA] in their education webinar series for the furniture industry.   Are you interested in: + Website best practices + Marketing trends of 2017 + eCommerce tips   Then join HFA members, technology experts at [ click to read more…. ]

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retailer holiday report card

A Belated Tale of Home Furnishings Retailers and the Holiday Season

January 25th, 2017

Furniture and home furnishings retailers were bright lights during the holiday 2016 shopping season, with among the strongest sales growth rates. It’s never too late to evaluate the quality of your sales and marketing efforts from the largest buying season of the year. So, stay with us. Fact: Furniture and home product store sales were [ click to read more…. ]

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Slideshow to engage and convert

Interactive Slideshow Benefits to Furniture Websites

January 18th, 2017

  Interactive features on your home furnishings website is a great way to boost engagement and increase conversions. In the MicroD blog about website features that double as great sales tools, we looked at how integrating slideshows transforms a website into a revenue-building resource for furniture retailers and manufacturers. For home furnishings businesses that do [ click to read more…. ]

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Couch or Sofa? Why Search Terms Matter on Furniture Websites

January 16th, 2017

Comparing the search functionality of Magento, Shopify, and MicroD. Search configuration is critical for retailers and manufacturers when your home furnishings products are at stake. As we’ve all come to know (and love), terminology for furniture products vary between the customer jargon and the retailer jargon.   Meet Julie Julie is just your average furniture [ click to read more…. ]

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Remarketing 101 for Furniture Retailers

January 13th, 2017

For furniture retailers who have started the move to eCommerce, remarketing and it’s advertising little brother, retargeting, are essential items in your omnichannel toolkit. Here’s the nuts and bolts of remarketing: What is remarketing? According to Google Remarketing lets you show ads to people who’ve visited your website or used your mobile app. When people [ click to read more…. ]

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Cart abandonment

Cart Abandonment: How to Save Revenue Loss

January 11th, 2017

Do you know the value of your site-wide abandoned carts? Do you know the ways to recover some of that lost revenue from the same customers who abandoned the carts? According to Baymard, the abandonment rate of shopping carts was 68%.   This national average is extraordinarily high and only growing higher as consumers become more [ click to read more…. ]

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